1st Gen Sports
Who Are We
Who Are We
Who Are We
We go beyond contracts — we craft careers. Our sports management division is dedicated to helping athletes maximize their potential on and off the field. From contract negotiations and branding to partnerships and post-career planning, we provide the strategy and support needed to build a lasting legacy.
About Us
Who Are We
Who Are We
Founded on the belief that every athlete deserves more than representation; First Gen Management bridges athletic excellence with business strategy. We focus on building authentic brands, securing meaningful partnerships, and creating long-term value for our athletes. Our commitment is simple: to elevate talent, expand opportunity, and redefine what it means to win.
About Us
Who Are We
About Us
First Gen Management is a forward-thinking sports and entertainment agency dedicated to representing and developing elite athletes. We combine industry expertise, innovative marketing, and personalized career strategies to help our clients navigate the business of sports while preparing for success beyond the game.